Marketing Operations Specialist

About This Role

Wpromote is hiring a Marketing Operations Specialist to support HubSpot and Salesforce implementation, automation, and reporting for its digital marketing clients. You will build workflows, manage lead scoring, and maintain data integrity across CRM and marketing automation systems for a portfolio of B2B and B2C brands.

Job Overview

• Job Title: Marketing Operations Specialist
• Company: Wpromote
• Location: Remote (US-based) / El Segundo, CA HQ
• Job Type: Full-time
• Experience Level: Entry to Mid-level (1–3 years)
• Salary Range: $22–$33/hr
• Posted Date: 2026-06-04
• Application Deadline: 2026-07-04

Role Context

Wpromote's marketing operations practice helps clients connect their tech stacks — CRM, email, ads platforms, and analytics — so that data flows cleanly and reporting is trustworthy. You will work with 3–5 client accounts simultaneously, handling HubSpot or Marketo configuration, workflow builds, and reporting setup. Clients range from SaaS startups to regional B2B service businesses.

Key Responsibilities

• Configure HubSpot or Marketo workflows, lead scoring models, and lifecycle stage logic
• Build email sequences, landing pages, and forms for client demand generation programs
• Set up UTM tracking and campaign reporting dashboards
• Manage CRM data hygiene — deduplication, list imports, and field mapping
• Integrate marketing automation with Salesforce and third-party data sources
• Produce monthly marketing operations reports for client stakeholders

Requirements & Skills

• Bachelor's in Marketing, Business, or Information Systems
• HubSpot Marketing Hub certification (or willingness to obtain)
• 1–2 years with HubSpot, Marketo, Pardot, or a similar MAP
• Basic understanding of Salesforce CRM and lead routing logic
• Strong attention to detail for data integrity and QA tasks
• Client-facing communication experience a plus

Benefits & Work Conditions

• $22–$33/hr with annual performance bonus
• Fully remote with home office stipend
• Health, dental, and vision insurance
• HubSpot, Google, and Meta certification support
• Agency-wide training and mentorship programs

Who Should Apply

This role is ideal for a technically minded marketer who enjoys the systems side of marketing — setting up workflows, cleaning data, and connecting platforms. You should be organized, detail-oriented, and comfortable managing client deliverables with a consistent level of quality across multiple accounts.

About the Company

Wpromote is one of the fastest-growing independent digital marketing agencies in the US, with over 700 employees. Its performance marketing and marketing operations practices serve direct-to-consumer and B2B brands across retail, healthcare, financial services, and technology verticals.

How to Apply

Apply through Wpromote Careers. Include your HubSpot certification status and a brief description of the most complex workflow or automation you built. The process includes a technical MAP skills assessment and a client scenario interview.