E-commerce Marketing Specialist

About This Role

Shopify is hiring an E-commerce Marketing Specialist to support merchant acquisition and education campaigns across North America. You will create and execute digital campaigns targeting entrepreneurs and small business owners who are considering or actively using Shopify's platform.

Job Overview

• Job Title: E-commerce Marketing Specialist
• Company: Shopify
• Location: Remote (US-based)
• Job Type: Full-time
• Experience Level: Entry to Mid-level (1–3 years)
• Salary Range: $26–$38/hr
• Posted Date: 2026-06-04
• Application Deadline: 2026-07-04

Role Context

You will support the Merchant Growth marketing team, which is responsible for acquiring new store owners and helping existing merchants grow. Campaigns span paid social, search, email, and partner channels, with a strong emphasis on storytelling — showcasing merchant success stories as social proof to prospective customers.

Key Responsibilities

• Execute paid and organic acquisition campaigns targeting entrepreneurs and DTC brands
• Write ad copy, landing page content, and email sequences for merchant acquisition flows
• Coordinate merchant case study content with the editorial and video teams
• Monitor campaign performance in Shopify's internal analytics and Google Ads dashboards
• Support A/B testing on landing pages and email subject lines
• Report on trial sign-ups, conversion rates, and merchant activation weekly

Requirements & Skills

• Bachelor's in Marketing, Business, or Communications
• Understanding of e-commerce business models and the challenges DTC brands face
• Hands-on experience with paid social (Meta, TikTok) or email marketing campaigns
• Strong writing skills — ability to craft compelling copy for entrepreneur audiences
• Familiarity with Shopify's product (active store or freelance merchant support is a plus)
• Data-driven mindset with Google Analytics or similar tool experience

Benefits & Work Conditions

• $26–$38/hr with Shopify equity and annual bonus
• Fully remote — Shopify is a remote-first company
• Home office and connectivity allowance
• Comprehensive health and dental benefits
• Shopify credits for building your own store or gifting

Who Should Apply

This role suits someone who genuinely understands the entrepreneur mindset — either from running their own online store or from working closely with DTC brands. You should be comfortable writing persuasive content, managing paid campaigns, and working autonomously in a remote environment.

About the Company

Shopify is the world's leading e-commerce platform, powering over 2 million merchants in 175 countries. Its remote-first culture, strong engineering DNA, and merchant-first mission make it a unique place to build a marketing career within a product-led growth company.

How to Apply

Apply through Shopify Careers. Include a brief description of an e-commerce campaign you planned or executed. Shopify values clear, direct writing — make your application cover note count.