Influencer Marketing Coordinator

About This Role

TikTok is hiring an Influencer Marketing Coordinator to support its North America creator partnerships team. You will identify, recruit, and manage relationships with content creators across entertainment, lifestyle, and education verticals — helping brand partners run authentic influencer campaigns on the platform.

Job Overview

• Job Title: Influencer Marketing Coordinator
• Company: TikTok
• Location: Los Angeles, CA / New York, NY / Austin, TX / Chicago, IL / Miami, FL
• Job Type: Full-time
• Experience Level: Entry-level (0–2 years)
• Salary Range: $22–$32/hr
• Posted Date: 2026-06-04
• Application Deadline: 2026-07-04

Role Context

You will manage a roster of nano-to-macro TikTok creators across active brand campaigns, coordinating briefs, content reviews, and performance reporting. The role sits within the Creator Partnerships team and interfaces daily with creator managers, brand sales teams, and external creator agencies. You will also support TikTok Creator Marketplace integrations for brand clients.

Key Responsibilities

• Source and vet TikTok creators based on brand campaign briefs and audience criteria
• Draft and send creator agreements, briefs, and content guidelines
• Coordinate posting schedules and ensure timely content submission and review
• Monitor live campaigns for engagement, views, and brand safety compliance
• Pull post-campaign performance data from TikTok Analytics and compile reports
• Maintain creator database with contact info, rates, niche, and past performance data

Requirements & Skills

• Bachelor's in Marketing, Communications, PR, or a related field
• Active TikTok user with strong understanding of content trends and creator culture
• Prior internship or freelance experience in influencer marketing or social media
• Excellent project management and organizational skills — managing multiple campaigns simultaneously
• Strong written communication for creator outreach and brand briefs
• Familiarity with influencer platforms (Creator Marketplace, AspireIQ, Grin, or similar)

Benefits & Work Conditions

• $22–$32/hr with TikTok/ByteDance performance bonus
• Onsite at TikTok US office
• Health, dental, and vision insurance
• Paid parental leave and wellness programs
• Access to creator events and product launches

Who Should Apply

This is a great fit for a digitally native marketer who spends real time on TikTok, understands what makes content perform, and has strong enough organizational instincts to juggle 20+ active creator relationships simultaneously. Prior agency or in-house influencer experience is a strong plus.

About the Company

TikTok is the world's fastest-growing short-form video platform, with over 1 billion monthly active users. Its creator and brand partnership teams in the US work with thousands of influencers and direct brands to run authentic, performance-driven campaigns on the platform.

How to Apply

Apply through TikTok Careers. Search "Influencer Marketing Coordinator." Include links to any influencer campaigns you coordinated or creator accounts you managed. The process includes a brief and outreach writing task.