About This Role
Amazon India is hiring a Digital Marketing Specialist to support its Consumer business, Amazon Prime, and AWS brand marketing activities in India. You will plan and execute high-impact digital campaigns that reach tens of millions of Indian shoppers.
Key Responsibilities
- Plan and execute paid digital campaigns across Google, Meta, YouTube, and programmatic channels
- Develop and optimise SEO/SEM strategies for Amazon India properties
- Manage email marketing and push notification campaigns for customer segments
- Collaborate with category teams and brand partners on co-marketing programmes
- Analyse campaign data and produce weekly performance dashboards
- Run A/B tests on creatives, landing pages, and messaging to improve conversion
Requirements & Skills
- MBA (Marketing) or bachelor's degree with relevant digital marketing experience
- Proficiency in Google Ads, Meta Ads, and Google Analytics / Amazon DSP
- Strong data-driven mindset with ability to derive insights from large datasets
- Good understanding of e-commerce and D2C marketing funnels
- Hands-on experience with Excel and data visualisation tools
Benefits & Work Conditions
- Competitive salary with annual stock grants (RSUs)
- Annual performance bonus and employee discount on Amazon
- Comprehensive health insurance for self and dependents
- Access to Amazon's global digital marketing training library
- Opportunity to work on India's largest e-commerce platform
About the Company
Amazon is one of the world's most customer-centric companies. Amazon India, one of the fastest-growing markets globally, offers thousands of professional opportunities across technology, commercial, and marketing functions.
How to Apply
Apply at amazon.jobs – India and search for Digital Marketing Specialist roles.